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  Customer Retention  
 
Though customer retention is a separate discipline and process in Azure, it overlaps many other processes and permeates through all processes. That we are able to retain more than 90% of our Fortune 500 clients over the last decade is a testimony to that fact.

Customer retention training is compulsory for all telecallers and process operatives at azure regardless of the process they are engaged in.

 
 

We understand perfectly that most consumer complaint calls require responses in line with the principles of customer retention. In fact turning consumer complaint calls into customer retention exercises is an integral part of many client processes that include reconciliatory offers.

Promotional campaigns including bonus offers, and even consumer surveys with gifts/cash/discounts form part of customer retention programs. The same goes for commodity exchange programs where clients make offers to their customers to exchange their previously purchased items with new ones at a discount.

 
   
Customer retention programs are at the front-end of implementing and preserving brand loyalty and as such we take customer retention as a serious subject that requires due care and diligence.
 
   
Azure fully views customer retention processes as the core of relationship marketing, and knowledge research on the changing trends of loyal customers, as the basic tool with which companies can measure and respond to change, and continue to enjoy their market position and brand equity.
 
   

Azure Knowledge Corporation has been in the BPO/KPO industry for more than a decade and has been operating dedicated processes and centers for Fortune 500 companies. Besides regular customer retention programs of its clients, Azure also does exclusive customer retention projects for big companies.

We have been part of customer retention programs for changing service plan offers by service providers, notably phone companies, and consumer product companies.

We possess experience and expertise in customer retention programs that are initiated when the service usage of particular customers are seen to drop radically, or remain without any growth for long periods of time.

Specific customer retention programs are conducted by highly skilled personnel with superior voice quality and emotional intelligence. We use only those professionals in customer retention programs who are extremely well-mannered, cultured, and subtly persuasive.

A big chunk of our knowledge research processes are engaged in customer satisfaction surveys using our top-notch infrastructure and both CATI and CAWI technologies. Many clients tailor make customer satisfaction surveys integrated with loyalty offerings that blur the lines between market research and promotional marketing.

  For Business Enquiries, Please Contact:  
  C.J.Shah Executive Vice President,
North America
Ph: +1 (800) 915 5457
Email: c.shah@azurecrm.com
 
     
  Jay Ruparel, CEO
Azure Knowledge Corporation
Ph: +91-98250-79926
Email: jay.ruparel@azureknowledge.com
 
     
  Or, use the business enquiry form here.  
 
     
           
 
 
 
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